Insights to Help You Grow and Lead with Purpose

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Hidden CEO Rule Costing Founders Thousands with Megan Rafuse | FoundHer Rising S01 E41

Shift Collab's Megan Rafuse on the visionary-integrator split, the real difference between growing and scaling, and why founders undercharge for their expertise.

The Real Cost of Underpricing (In Actual Dollars)

Discover the real cost of underpricing your services, how raising your rates impacts revenue, and why pricing decisions should be based on math, not fear.

The Real Reason Cold Outreach Feels Uncomfortable with Liza Tullidge | FoundHer Rising S01 E40

Learn why failing faster, not avoiding failure, is what actually builds a scalable business, and how to separate your identity from your company.

How This Practice Owner Built a Team She Could Trust with Caroline Adelman | FoundHer Rising S01 E38

Learn the hiring timing mistake that costs founders the most, and the simple filter that keeps growth aligned with your values.

Most Founders Underuse the Network They Already Have with Alexis Garrison | FoundHer Rising S01 E39

Alexis Garrison of AG Digital Group on the network you already have, the ebbs and flows of year one, and why narrowing your services is what lets you scale.

How to Delegate When You Are the Face of Your Business with Jodi Rouah | FoundHer Rising S01 E37

Scaling a service business means clients stop booking you. Here's how one clinic owner made that shift without losing the personal touch.

How To Lead a Small Team Without Losing the Human Side with Yael Eiserike | FoundHer Rising S01 E36

Scaling a service business means choosing between humane and efficient every day. Here is how to hold both without losing either one.

How to Market a Group Practice When Clients Only Want You | FoundHer Rising S01 E35

How one therapist grew a group practice, rebuilt her marketing, and stepped out of the day to day without scaling past her limits.

You’re Not the Only One Awake at 3 A.M.

What happens when being capable turns into believing you have to hold everything alone? A candid reflection on burnout, broken boundaries, and redefining success around what you are truly willing to sustain.
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Not signing clients consistently? There are only 6 reasons why.